“Each year, the show and training expo gets bigger and better,” said Dave Wesselman, president of KOI Auto Parts. “The Cavalcade of Customs show will draw thousands of fans to see custom cars, hot rods and motorcycles, along with great celebrity guest appearances, live music, show specials from KOI and more. The Training Expo, designed specifically for our professional customers, includes 24 different classes over three days, our largest training expo ever.”
This year’s KOI training workshops will feature classes for professional mechanical, body shop and management customers taught by qualified instructors from Federated and KOI manufacturing partners like Federal-Mogul, Dorman, Standard, ACDelco, Four Seasons, Bosch, Motorcraft, Denso and more. KOI customers will receive a three-day admission pass to the show plus all classes, lunches, and an incentive and savings booklet for a great low price.
“We help our customers navigate through the latest product information and repair procedures by providing them with training and professional development opportunities,” said Wesselman. “Last year we had approximately 600 technicians, managers and shop owners attend classes. We are hoping for our biggest turnout ever in 2012.”
A vendor area outside the classrooms will display products and information to help KOI customers learn more about supplier product lines. The vendor area will house over 60 booths, including an on-site Federated Car Care Center booth for current and potential customers wanting to find out more about the benefits of becoming a member.
NASCAR legend and Federated spokesman Kenny Schrader will also be on hand for pictures and autographs on Jan. 13.