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RoadHandler Tires Back at Sears Auto Center

Tuesday, February 26, 2013 - 06:55
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A new generation of drivers can now experience the performance of RoadHandlerTM tires. Sears Auto Center announces the return of RoadHandler – a long-lasting, premium tire backed by a best-in-class 100,000 mile warranty.


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“We brought back RoadHandler tires to give our customers a safe, dependable tire at an excellent value,” said Joe Finney, senior vice president and president, Sears Automotive. “After nearly a decade, we are excited to re-introduce the classic RoadHandler brand, exclusive to Sears.”

When a car is equipped with RoadHandler tires, the only thing to worry about is where to drive next. RoadHandler tires are:

  • Guaranteed. SinceRoadHandler tires come with a best-in-class 100,000 mile warranty, they might even outlast your car.
  • Durable. RoadHandler tires come complete with unique square belt edge tape technology that is designed to increase durability and reinforce the tire, creating long-term protection against tread separation.
  • Designed with Weather in Mind. With full-depth treads and wide circumferential grooves, RoadHandler tires are designed to have outstanding traction in rain and snow.

Cris Carter, pro football analyst, former all-pro wide receiver and frequent traveler, recently tested the RoadHandler tires. “I spend a lot of time traveling for my career – analyzing and playing football – and I know the importance of having a set of reliable tires,” said Carter. “I think anyone can own the road, no matter the weather conditions, with RoadHandler.” 

To view Carter’s reaction to his test drive, go to YouTube.com/SearsAuto.

With RoadHandler tires, anyone can ride easy knowing they have the full backing of Sears Auto Center’s automotive maintenance and repair services. Withmore than 775 stores around the nation serving customers seven days a week, Sears Auto Center provides hassle-free service wherever you need it.

“With a commitment to do what’s right every time, certified technicians, and the convenience of a national database that saves customer purchases and automotive maintenance history in our system, you can trust Sears Auto Center no matter which location you visit during your travels,” Finney added.

For RoadHandler tire sizes, availability and pricing, as well as more information on Sears Auto Center services, visit www.Sears.com/RoadHandler. For the latest Sears Auto Center news and promotions, “Like” the brand on Facebook and “Follow” it on Twitter.


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