Tire Market - News

Search Autoparts/Motorage/Tire-market-news/

Mitchell 1 and OK Tire agreement to offer repair and management software to franchises

Tuesday, April 10, 2018 - 07:00
Print Article

Mitchell 1 has entered into an approved supplier agreement with OK Tire, a leading independent tire and auto service retailer in Canada since 1953. Under the agreement, Mitchell 1, as an approved vendor, will offer ProDemand® auto repair information and ManagerSE shop management software to all 300-plus OK Tire franchises. Facilities that service commercial trucks will also have access to TruckSeries, a repair information software suite for all makes of Class 4-8 trucks.

Motor Age Magazine Want more ? Enjoy a free subscription to Motor Age magazine to get the latest news in service repair. Click here to start you subscription today.


OK Tire offers an expanding line of products and services covering many types of vehicles, from passenger and light trucks, to farm equipment and commercial vehicles. Each OK Tire store is independently owned and operated, and all stores now have the opportunity to participate in the 

Mitchell 1 program and receive special pricing on the eligible products.

“We are delighted to partner with OK Tire to provide their franchisees with a complete solution to help them increase efficiency both on repairs and managing their businesses,” said Nick DiVerde, senior marketing director, Mitchell 1. “We are honored to be selected to work with OK Tire and look forward to helping add enhanced repair resources and technology to their operations.”

ProDemand provides complete OEM repair, estimating and maintenance information and exclusive real-world industry insights in a single lookup to help automotive technicians repair vehicles more efficiently. ProDemand’s advanced search engine, 1Search Plus, returns information in a user-friendly graphical “card” layout aligned with a technician’s workflow.

The Manager SE shop management system helps mechanical shops streamline workflow from estimate to invoice. With the largest choice of electronic parts catalogs, including tires, an interactive work-in-progress dashboard and over 180 integrated reports, Manager SE provides a 360-degree view of the entire operation so shops can manage every aspect of their business more efficiently and profitably.

TruckSeries provides vital service information for all makes of Class 4-8 trucks in a single, web-based source to help independent repair shops maximize productivity through every stage of the repair process. 

For more information about Mitchell 1, visitwww.mitchell1.com,call (888) 724-6742, or locate an independent sales consultant atwww.mitchellrep.com.

About Mitchell 1:
In 2018, Mitchell 1 is celebrating its 100th anniversary as a leading provider of repair information solutions to the motor vehicle industry. Headquartered in Poway CA, Mitchell 1 offers a complete line of integrated repair shop software and services to help automotive and commercial truck professionals improve productivity and profitability. ProDemand® optimized with SureTrack® is the most complete solution for OEM and real-world repair information and diagnostics. Manager SE is the industry standard for mechanical estimating and shop management information. The SocialCRM shop marketing service delivers automated marketing and customer engagement tools to help shop owners improve their bottom line profits. For the commercial trucking segment, TruckSeries provides information required to estimate labor times, diagnose and repair all makes of Class 4-8 trucks. Mitchell 1 is a recipient of the ASE Blue Seal of Excellence award. For more information about Mitchell 1 products and services, visit the company’s website at www.mitchell1.com. Follow Mitchell 1 on social media at www.facebook.com/Mitchell1ShopSolutions and www.twitter.com/Mitchell1.

About OK Tire:
OK Tire has been part of the Canadian landscape since 1953 when a group of independent tire shops came together to increase the selection and service that they could offer to their customers. Today, there are over 300 locations coast to coast. Each OK Tire store is independently owned and operated, having quick and easy access to the product in 11 regional distribution centers that span across Canada, carrying the most popular sizes and brands in today’s market. The services and products offered through the network of OK Tire Stores include: Passenger vehicles and light trucks, as well as truck, farm and specialty tire programs. Visit the Ok Tire website at https://www.oktire.com/for additional information.


Article Categorization
Article Details

< Previous
blog comments powered by Disqus