Toyo’s website has an “all-new look and feel” as a bright design now welcomes visitors. Added features make navigating simpler and more informative, according to Amy Coleman, senior director of marketing.
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A new dropdown menu and expanded product pages make it easier to find and choose the right tire. The features and technology are explained with eye-catching visuals while performance ratings offer comparisons on handling, treadlife, comfort and other qualities, she reports. Users can also search for tires either by their vehicle type or tire size on an expanded Tire Finder.
An enhanced Technology section gives visitors insight into what makes the company’s tires special, and the Customer Care section includes important information such as warranties, the No Regrets Trail Offer and FAQs. Valuable information is also found in the new Tires 101 section, says Coleman.
In addition to tires, visitors can learn more about their favorite off-road racers and MMA fighters under the Team Toyo banner. The section also includes details on race contingency programs, downloadable wallpapers of Team Toyo athletes and a calendar of events.
The revamped site “provides a more consumer-friendly experience for visitors,” according to Coleman. “New technology and design features also make it easier than ever to find the right Toyo tire, locate the closest Toyo dealer and learn how to maintain your tires until it’s time to purchase the next set.”
For more information, visit www.toyotires.com.
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