In this latest Remarkable Results podcast with Carm Capriotto, he speaks with a panel that pushes home it is time to best understand “your” role in bringing the value of ASE to your technician, your customer, and the industry. It’s time we, you, stepped to the plate and used ASE for what it does for you.
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Since ASE is a non-for-profit it is not their role to promote your people's certifications. They do want to do more, but it is your role to promote your technician's credentials in all your marketing, and on uniforms and inside your shop. ASE must become an ingrained part of your training program and used as an assessment to that means.
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We had some candid dialogue, with some great input from the ZOOM chat stream. We also learned of some long-awaited improvements to the ASE program from Mike Coley, the Sr. Vice President at the National Institute for Automotive Service Excellence (ASE). You’ll be happy to hear about them.
Also, with us is Jeff Walker, President of Walker’s Automotive Service of Pleasantville, New Jersey a current ASE board member and ASE past chairman and Amy Mattinat, President of Autocraftsmen, Montpelier, VT who shares a bunch of ideas on how to market and ingrain ASE into your business culture.
Listen to the podcast here.
With over 400 collective episodes between Remarkable Results Radio, the Town Hall Academy and the new show ‘For The Record’ you have the power of the spoken word in these long-form audio interviews. They are the perfect learning tool for the aftermarket forever student.
Carm Capriotto hosts the industries premiere podcast content library where service professionals, technicians, business coaches, educators, and industry executives among others bring raw, unfiltered, honest, and sincere stories that shaped their success. The podcasts also bring you insights, trends, best practices and stories of personal achievements.
Listen on your favorite podcast listening app or on https://remarkableresults.biz/episodes. These are “Conversations Worth Hearing!”