Shop Owner

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The Independent Garage Owners of North Carolina are once again hosting ASTE (Automotive Service & Technology Expo) Sept. 28-29, 2018 in Cary, NC at the Embassy Suites and Convention Center.
Repair shop owners, service advisors and auto technicians will be...
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Too many shops do not monitor their business on a regular basis with a full analytical Financial Statement. The facts speak for themselves that “If you can’t measure it, you can’t manage it.” 
Operating a modern shop today by just looking at the...
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Without question, it is getting harder and harder to find the really great technicians. We just need to bear in mind that they’re out there, and that they’re more than likely relatively happy where they are. So how do you reach these superstars? Well, you may...
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Here is a checklist for shops to follow to ensure they have a waiting room that is enticing people to come in and bring their business.
1.  When first-time customers approach your facility they’ll typically be anxious, so anything you can do to reduce their...
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If you want to build a successful auto repair business, you will need to strongly consider the length of the warranties you offer.
First of all, you need to know your failure rate. The top shops in America have extremely low failure rates in both parts and labor. I’ve...
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This quick video tip from Elite Director of Customer Relations Doris Barnes explains how your expectations will play a huge role in the success of your auto repair shop's employees.






 





 
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Superstar sales trainer Jen Monclus shares the closing ratio that all of your shop's service advisors need to be reaching.






 





 
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This quick video tip from Elite's Doris Barnes shares a stat that reveals why your auto repair shop absolutely needs a mobile optimized website.






 





 
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We all know it’s getting harder and harder to find the superstar techs, but finding those stars is just the beginning. Once found, you need to interview them like a seasoned pro. Here are some interviewing tips that...
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The top shops in America realize that in order to build a successful business they will need to have team players that are self-starters who can produce and who will never compromise their ethics. Over the years I’ve not only...
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The technician shortage is here and will be for some time. In this article, we are not going to look at the cause of this shortage. Instead, we are going to explore one opportunity to help solve the shortage for your shop, helping you get the technicians you need. ...
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This article was written with the help of ATI Coach Steve Privette
We are all aware of the technician shortage in our industry. There are likely more shops out there looking for a tech than not. One thing we need to realize is the tech we are looking for is currently...
Chicago. No car. No problem. Joran Thompson lives in Chicago and hasn’t owned a car for years.
 
Thompson, Director of Business Development at Digital Kitchen, does fine commuting to work, buying fresh groceries and dry goods. Her dry cleaning gets done,...
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You’ve most likely heard the story about the chicken and the pig. Both lived on a farm and were raised by a farmer who made sure they had everything they needed. One day the chicken thought it would be great to do something nice for the farmer. The chicken approached...
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In this quick interview between Elite President Bob Cooper and Elite business coach Gene Morrill, he shares an easy way to show your employees that you care about them, and motivate them to operate at peak productivity.






 




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