IHHS names 2009 Hyundai Genesis a Top Safety Pick

Jan. 1, 2020
The "2009 North American Car of the Year" Hyundai Genesis sedan also has received the Top Safety Pick rating from the Insurance Institute for Highway Safety (IIHS).

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The "2009 North American Car of the Year" Hyundai Genesis sedan also has received the Top Safety Pick rating from the Insurance Institute for Highway Safety (IIHS).

Hyundai's all-new flagship earned a "good" overall evaluation in side impact, frontal offset and rear crash tests, the highest ranking awarded by the Institute.

Maintaining Hyundai's emphasis on delivering leading safety technology, Genesis boasts active and passive safety features to help both prevent accidents and maximize the wellbeing of its occupants in the event of a collision, according to the carmaker. The Genesis continues the Hyundai tradition of standardizing key life-saving safety technology, and includes standard features like Electronic Stability Control (ESC), Electronic Brake-force Distribution (EBD), eight airbags and electronic active head restraints.

"Hyundai is committed to standardizing the most effective life-saving technologies and Genesis sedan is no exception," says Michael Deitz, product planning manager for the Hyundai Genesis sedan. "From the debut of Hyundai's first electronic active head restraint system which helps prevent whiplash, to standard Electronic Stability Control, the most effective new safety technology since the seatbelt, Genesis was designed with safety in mind."

To qualify for a Top Safety Pick, a vehicle must earn the highest rating of "good" in the Institute's front, side, and rear tests and be equipped with ESC. Criteria to win are tough because the award is intended to drive continued safety improvements such as top crash test ratings and the rapid addition of ESC, which is standard on the Genesis. TOP SAFETY PICK status is applicable for all 2009 Genesis models built after November 2008.

"Recognizing vehicles at the head of the class for safety helps consumers distinguish the best overall choices without having to sort through multiple test results," says Institute president Adrian Lund.

According to IIHS, 51 percent of driver deaths in recent model cars occurred in side impacts so the Institute's side impact test is severe. The Genesis performed well in side-impact tests and earned a "good" overall evaluation. The report notes that both driver's and passengers' head and neck are protected against "being hit by any hard structures," reducing the chance of serious injury.

In the Institute's 40 mph offset test, 40 percent of the total width of each vehicle strikes a barrier on the driver's side, mirroring the forces involved in a frontal offset crash between two vehicles. Genesis again scored "good" in the overall evaluation. The report notes that, "Measures taken from the dummy indicate a low risk of any significant injuries in a crash of this severity."

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