NGK Spark Plugs YouTube channel tops 1 million views

Jan. 1, 2020
NGK Spark Plugs (U.S.A.), Inc. reports that as of Aug. 13, 2012, its YouTube channel, NGKsparkplugsusa, has been viewed more than 1 million times.

NGK Spark Plugs (U.S.A.), Inc. reports that as of Aug. 13, 2012, its YouTube channel, NGKsparkplugsusa, has been viewed more than 1 million times.

Like this article? Sign up for our enews blasts here.

NGK Spark Plugs established its public YouTube presence on April 2, 2008. The channel hosts 26 videos, consisting mostly of technical-themed videos. Tips and tutorials range from how to­­­­­­ correctly check, set and gap a spark plug, to the most popular video titled, “Oxygen Sensor Diagnosis and Replacement Simplified,” having amassed close to 400,000 views.

“YouTube has become the ultimate library for the consumer to learn how to repair virtually anything you can imagine. With so many videos to choose from, manufacturers of OEM products have instant credibility with the consumers,” says Mark Sprague, corporate marketing manager of NGK Spark Plugs (U.S.A.), Inc. “Our fans crave technical information from the source—our YouTube channel offers us a creatively simple, yet effective, way to give them just that.” 

NGK interacts with fans through other social platforms, such as Facebook, Twitter, Pinterest and LinkedIn.

Have articles like this sent to you weekly by signing up for our enews blasts here.

Sponsored Recommendations

Best Body Shop and the 360-Degree-Concept

Spanesi ‘360-Degree-Concept’ Enables Kansas Body Shop to Complete High-Quality Repairs

ADAS Applications: What They Are & What They Do

Learn how ADAS utilizes sensors such as radar, sonar, lidar and cameras to perceive the world around the vehicle, and either provide critical information to the driver or take...

Banking on Bigger Profits with a Heavy-Duty Truck Paint Booth

The addition of a heavy-duty paint booth for oversized trucks & vehicles can open the door to new or expanded service opportunities.

Boosting Your Shop's Bottom Line with an Extended Height Paint Booths

Discover how the investment in an extended-height paint booth is a game-changer for most collision shops with this Free Guide.