Raybestos® is encouraging technicians to use think about automotive parts they use through its “Don’t Make a Rookie Mistake” rebate promotion.
Shops can earn $1 for every Raybestos Advanced Technology™ (AT) or Professional Grade® (PG) set of brake pads and $1 for every AT or PG rotor (up to $50) installed during the promotion. Consumers receiving a brake job featuring AT or PG pads and rotors can earn up to $25 cash back.
Raybestos Safety Center members will receive a complete Rookie Rewards Kit free of charge, including a Joey Logano standup, Greg Zippadelli countermat, rebate tally cards, consumer countercards and rebate coupons, post-service floor mat, poster and contingency decals. The Rookie Rewards Kit is also available to non-Safety Center members for $49.
“We’re excited to offer cash rewards to both consumers and technicians choosing to install Raybestos brand products during the upcoming brake season,” says Josh Russell, Vice President of Marketing Affinia Global Brake & Chassis Group. “While the majority of our competitors offer only a single pad compound on their friction, the Raybestos AT line features over 20 different compounds specifically engineered to match a particular vehicle. We really do make it easy for the person receiving their first brake job to avoid making a rookie mistake.”
The Raybestos® “Don’t Make a Rookie Mistake” Rebate Promotion will span the entire brake season, running from April 15 until July 15. For complete “Rookie Rebate” promotion specifics visit www.raybestos.com or call (800) 323-0354.
