VeriFacts names new director of sales, marketing

Jan. 1, 2020
VeriFacts Automotive has named Laura Delmege-Darr as Director of Sales and Marketing.
VeriFacts Automotive is pleased to name Laura Delmege-Darr as Director of Sales and Marketing. Laura’s experience with the Chelsea Group positions VeriFacts to capitalize on the industry’s familiarity with Laura’s work as a consultant. Laura’s previous collaborations with VeriFacts Automotive CEO Farzam Afshar provides her with a keen understanding of our value proposition and  shortens the learning curve for delivering the quality leadership and guidance to our clients that VeriFacts is recognized for providing. "Laura is uniquely qualified for her position at VeriFacts and her vast experience in the automotive industry provides her with a great perspective from which to cultivate future clients," said Doug Irish, President of Verifacts Automotive. Her exposure to and facilitation of 20 Group meetings reinforces VeriFacts’s core values, namely “exposing the quality in collision repair." “I have known Laura for a very long time through my association with the Chelsea Group. She has the drive, passion, and determination to be very successful in this position and I welcome her to our team. I believe that the instant chemistry I have seen between her and Doug Irish, our President, has had an immediate impact on how we conduct business and I can see the enthusiasm between these two,” stated Farzam Afshar, VeriFacts CEO.About K. Laura Delmege-Darr As former CEO of Chelsea Group Inc., Laura assisted collision repair operators with business strengthening strategies and provided consulting advice to many of the key insurers and vendors in the collision industry. Since 1997, Laura has provided consulting on sales strategies, marketing, performance improvements, insurer relations, acquisition of market share, product development and state of the art 20-group design and facilitation. Laura has now joined the VeriFacts team to assist in broadening the scope of the industry’s only independent, third party repair quality verification service and to assist repairers in revealing the repair integrity they deliver to their customers.

About VeriFacts Automotive
                                                                                                                  
VeriFacts Automotive was originally founded by Farzam Afshar and Mark Olson in 2002 to address the implementation of technical information within the collision repair industry. Committed to ensuring that collision repairers have the correct information and skills necessary to repair today's diverse and complex vehicles, VeriFacts is recognized as one of the industry's only on-site, hands-on coaching and quality assessment solutions available to collision repair and claims professionals.

VeriFacts' repair methodologies, technical competency and professional integrity position it to provide a wide array of valuable services to the collision repair, insurance and manufacturing communities.

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