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AASA Technology Conference to kick off with presentation on master data management and heavy duty product information standards

Tuesday, September 17, 2019 - 07:00
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The CEO of Pricedex Software Inc., Terence O’Reilly, announced today that Pricedex will be sponsoring a special kick off educational session, focused on Master Data Management, and Heavy Duty Product Information Standards at the AASA Technology Conference, being held in Boca Raton, Florida, on Sunday, Sept. 29, 2019, 2:00pm to 4:00pm.

The session, entitled Leading the Pack: Thought Leaders’ Perspectives on Heavy Duty Product Information Standards”, will feature presentations by Pricedex CEO, Terry O’Reilly, and by industry merchandising expert, Robert Sammons.

Terry O’Reilly’s presentation, entitled “MDM and the Aftermarket - Misconceptions and Myths”, will provide a focus on major misconceptions and proper concepts for Master Data Management practices in the Aftermarket.  Following that session, Robert Sammons, Aftermarket Merchandising Expert, will provide what promises to be a provocative and inclusive sell-chain perspective, entitled: “The Compelling Case for Heavy Duty Product Informaton Standards”.

“Pricedex is a long-standing partner of the AASA Technology Committee”, stated O’Reilly, “and we always try to bring the value of knowledge to its conferences.  This year is no different, and we are pleased to be presenting these topics to attendees.  Master Data Management, or “MDM”, is one of the biggest ‘buzzwords’ of the day, yet one of the least understood, from an aftermarket perspective.  We hope to shed some light on what are ‘the right things to do’.  Along with that, Robert Sammons, who, for the past 25 years, has lived and breathed the trials and tribulations of implementing Product Information Standards in both the automotive and heavy-duty retail and distribution segment, will share his perspectives on the ‘urgency to adopt, act and begin to leverage’ the Heavy Duty Product Information Standards.  These two presentations should help set the tone for this years’ conference.

The presentation will be held on Sunday, September 29th, 2:00pm to 4:00pm, at the Waldorf Astoria Boca Raton Resort & Club, and is open to all attendees of the AASA Technology Conference.

About Pricedex
Pricedex Software Inc. has pioneered the development of world-class Product Information Management (PIM) solutions to meet the unique needs of the automotive and heavy-duty aftermarkets, and provides these solutions under its AutoPIM Pro™ brand. Leading Aftermarket and Global Manufacturers such as Detroit Diesel Corporation, Dorman Products, Inc., PACCAR Parts, Rolls Royce Power Systems, and Caterpillar, Inc., have deployed Pricedex off-the-shelf software to improve profitability, efficiency, accuracy and overall customer satisfaction and loyalty.  For more information, please visit

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