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Akebono adds 50 part numbers, updates software

Monday, March 31, 2014 - 06:00
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Akebono Brake Corporation has added 51 new part numbers into its aftermarket brake pad portfolio providing coverage to more than 24 million additional vehicles.

This added coverage features popular late-model domestic, European and Asian vehicles. The company also upgraded to a software catalog program allowing Akebono to release products to the aftermarket more quickly and efficiently.

“We are extremely pleased to announce that with the addition of these part numbers and upgrades to our internal software system, more than 24 million additional vehicles will be able to be equipped with Akebono’s ultra-premium aftermarket brake pads,” said Ken Selinger, Director, Akebono Aftermarket sales and marketing. “We now have more parts and coverage for late model passenger car and light truck applications than ever before. Owners of these vehicles can now experience the class-leading performance from Akebono’s brake pads which often exceeds the performance of the factory-installed brake pads.”

Of the 51 new part numbers released:

·       ProACT® ultra-premium brake pads: 23 part numbers

·       EURO® ultra-premium brake pads: 14 part numbers

·       Performance® ultra-premium brake pads: 14 part numbers.

Total vehicle coverage added with these 51 new part numbers and software and system upgrade:

·       ProACT® ultra-premium brake pads: approx. 11.4 million vehicles

·       EURO® ultra-premium brake pads: approx. 1.6 million vehicles

·       Performance® ultra-premium brake pads: approx. 11.6 million vehicles.

“In addition to the satisfaction our customers receive after installing our ultra-premium aftermarket brake pads on their vehicle, they will be proud to know that Akebono brake pads are 100% made in the USA,” added Selinger.

Some notable vehicles now covered include:

·       Audi A6/A7/A8 Quattro (2011 – 13) – EURO® ultra-premium front brake pads

·       BMW 535i and 640i (2011 – 14) – EURO® ultra-premium front brake pads

·       Chrysler Town & Country and Dodge Caravan (2012 – 14) – ProACT® ultra-premium front brake pads

·       Ford Mustang (2005 – 14) – Performance® ultra-premium front and rear brake pads

·       Ford Transit Connect (2010 – 13) – ProACT® ultra-premium front brake pads.

For the latest catalog information visit www.akebonobrakes.com and follow the link to the aftermarket page or go directly to www.showmetheparts.com/akebono/ to view Akebono’s full portfolio of ultra premium aftermarket brake pads.


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