Articles by Scott Luckett

In the absence of rich, graphical content that describes a product and explains its benefits, price is always boss.
Scott Luckett
E-commerce isn't a matter of stocking more products. It's a matter of knowing where the inventory is and being able to transact the order, seamlessly and automatically.
Scott Luckett
There is a recipe for success in online commerce that, if followed, opens a new channel of high volume sales that can have unanticipated benefits to brick and mortar distribution.
Scott Luckett
If ADAS-equipped vehicles number in the millions with many more coming every year, what are the challenges and responses to this space-age technology among independent aftermarket shops?
Scott Luckett
It is irresponsible of business leaders to think the aftermarket is in any way immune to the disruptive and transformative effects of digital technology.
Scott Luckett
The major objectives of the aftermarket catalog exchange standard (ACES) were to eliminate the need for paper catalogs and to get updates and new applications distributed faster and at lower cost. Job well done – sort of.
Scott Luckett
Thank you to the ACPN and the team at Parts Tech for providing an objective, fact-based analysis of aftermarket data quality. Every brand can benefit.
Scott Luckett
An Aug 30, 2018 enforcement deadline looms for California's Proposition 65, originally passed as a ballot initiative to protect the state's drinking water. An urgent dash towards awareness and compliance is underway.
Scott Luckett