To get an average 4.8 out of 5 or higher, you need to get a high volume of 5-star reviews. You will have to increase the quality of your service in the customers’ eyes. A few examples: thank-you calls, courtesy checks and all the stuff most have heard before.
Take a look at the strategies human resource professionals use to reenergize employees, along with real-world example from shops benefitting from policies intended to keep the light in their employees’ eyes from burning out.
When you ask for support, you create opportunities for others to use their skills and expertise. You empower others to grow and allow them to experience the fulfillment that comes from giving and being an effective resource.
One person’s opinion, warranted or not, can adversely affect your new customer acquisition and sometimes even loyal customer retention. However, there is a method to managing these reviews to help lessen and even prevent harm to your business’s growth.
Referral marketing is one of the least expensive and most effective ways to market your business. If you haven't already, create a referral program. This begins with asking for referrals and, possibly, offering a small gift as appreciation.
The trick to maximizing your online marketing efforts is to be strategic in your approach. Simply being active in a variety of platforms isn’t enough to distinguish yourself from the competition. These days, consumers are looking for authenticity.
Some shops track external come-backs — when a customer returns with a problem with their repaired vehicle. But few shops have a good handle on internal come-backs and what they are costing the business.
Our Collision Repair newsletter from ABRN provides up-to-date news, innovative products, technical discussions and shop management features designed to enhance your business. Published every Tuesday and Friday