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Refinish Distributors Alliance hosted successful Fall IMPACT Performance Conference

Thursday, October 11, 2018 - 07:00
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Over one hundred RDA Members, Manufacturer Partners, and valued Guests gathered for the 2018 RDA IMPACT Fall Performance Conference at the Embassy Suites in downtown Louisville, Ky. Every participating RDA member and Manufacturer Partner attended this three day event.

The feedback we receive from Members and Manufacturers confirms how valuable these conferences are to all attendees. One Manufacturer summed it up best by saying, “RDA does such an outstanding job in putting together the conferences.  I don’t know how you do it, but you always raise the bar to the next level.  It is no wonder why all the members participate.  We all get so much out of the conferences and I always walk away learning new things and keep my focus on thinking “outside of the box”.  This is what makes us better people by moving forward, learning and growing. I can say emphatically that no other industry association comes even close to the quality of content and experience that RDA offers their members.

The three day conference kicked off with the round table topic on “Your Compelling Story: True Differentiators” followed by an exclusive reception and dinner at Churchill Downs. Everyone had a tour of the track and participated in three action pack horse races after dinner.

Executive Director Robert McKenzie Jr. said, “RDA Members commented that the Louisville event exceeded expectations. Valuable content combined with KEY takeaways.”                                  We would like to thank all of our manufacturers who sponsored this event making it such a success. 

RDA/IMPACT is the largest national group of refinish jobbers dedicated to providing quality services and products to their collision shops.  RDA has 17 members, representing over 300 locations. Members service over 4000 collision centers throughout the United States. We represent a cross-section of all major refinish brands and do over $475 million in sales as a group, comprising around 18% of the refinish business nationwide.  

Those interested in joining RDA/IMPACT should contact Robert McKenzie, Jr. directly at 731-217-9081 or via email at  For more information on RDA/IMPACT visit their web site at  or contact Melisa Jolls at 908-251-5713 or email:

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