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Painters, shop owners and jobbers find Finish 1 refinish products meet their mid-tier sweet spot

Monday, March 12, 2018 - 06:00
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Martin Senour’s Finish 1™ Automotive Refinish Products combine ease of use and affordable quality to maximize revenue for shops – and NAPA Auto Parts Stores – of all sizes. Finish 1 products deliver the reliable performance at reasonable price points for which automotive refinish professionals are constantly looking for.

The Finish 1 system of refinish products includes VOC compliant surface cleaners, undercoats, factory packaged acrylic enamel single stage colors, and a complete portfolio of clearcoats. With most products featuring a 4:1 mix ratio, the Finish 1 system makes the jobber’s and the painter’s life simple.

Martin Senour now offers two separate videos detailing Finish 1’s features and benefits, with one specifically geared to NAPA Auto Parts store Finish 1 distributors, and the other focusing on medium- and smaller-sized collision repair facilities.

The Finish with More Profit video shows how easy it is for NAPA Auto Parts Store to sell various Finish 1 products. It also shows how to convert shops that are already using NAPA as a supplier of hard parts and services to add refinish products as well.

“Our body shop customers buy the primers, the clears, just about everything in the Finish 1 line,” says Darren Gahm, owner of Gahm’s Car & Truck Parts, a NAPA Auto Parts Store in Lucasville, Ohio. “It’s a great product, great price for people either doing their own painting or even some shops as advanced as our NAPA Auto Care shops. Finish 1 benefits everybody from the low-end to some larger shops and it’s just a great product all the way round.”

The Best of Both Worlds is a special video aimed directly to mid-tier collision repair facilities, and demonstrates the advantages of utilizing easy-to-use Finish 1 products, while maintaining service benefits with NAPA Auto Parts Store.

“We use a lot of Finish 1 products in the shop. They’re durable and easy to apply, especially with the easy mixing ratios,” says Jeff Potts, Owner, Potts Autobody in Minford, Ohio. “Plus, we still get the great service from our local NAPA outlet and dedicated service personnel.”

Contact your local NAPA Auto Parts store or your local Martin Senour representative for additional information and ways to save during the month of March.  Please visit to learn more.

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