Nissan, Assured Performance partner for certification, consumer referrals

June 9, 2014
Assured Performance is partnering with Nissan to establish a nationwide certified body shop network and consumer referral program.
Assured Performance announced today they have entered into an agreement with Nissan to provide third-party body shop Certification services leveraging their joint effort Certification program. The program will establish a nation-wide Certified body shop network and consumer referral program for Nissan. The measures are aimed at helping ensure consumer safety and buyer retention following a collision repair. Nissan will use the Assured Performance turnkey certification and business development program built through a joint-effort approach providing greater value for shops The official Nissan Certification is based upon the bona fide repair requirements developed by Nissan and Assured Performance in a collaborative effort strictly focused on ensuring that the Certified shops have the proper training, tools, equipment, and facilities to repair Nissan vehicles to manufacturer specifications.  The business requirements are essential to help ensure the fit, finish, durability, safety, and value of the vehicles being repaired. Shops must meet the certification requirements and pass an on-site inspection and audit by Assured Performance to earn the official "Nissan Certified Repair Provider" status and leverage the exclusive access to cutting edge Nissan marketing tools and signage.   Among the unique aspect of Nissan's Body Shop Certification program is their aggressive consumer marketing program.  Nissan vehicle buyers will be directly connected with their local Nissan Certified Repair Provider and the shops able to become Certified are marketed directly to the vehicle owners.   Nissan Certified shops will be a part of an exclusive turnkey marketing campaign developed by Nissan.  Nissan's program also provides consumer referral elements such as a shop locator and other methods to help refer consumers to only the shops that are Certified to repair Nissan vehicles.   The entire Nissan program is administer and managed by Assured Performance.  Under the unique joint-effort approach, repair businesses that are Certified by Assured Performance may also officially be considered Recognized by multiple OEMs and consumer-facing organizations through one consistent process.  This approach allows both the shops, Nissan, and other OEM's to avoid duplication of effort, redundancy of equipment purchases, and extraneous inspection fees.About Assured Performance (www.assuredperformance.net):   Assured Performance Network is a legal cooperative (Co-Op), a non-profit consumer advocacy organization, and management company.  Combined, they operate as a third-party administrator for body shop Certification, consumer awareness, and various vendor rebate programs including the 100% Write rebate reward program. Assured Performance Network is the largest network of independently owned shops with approximately 3,500-collision repair business members.

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