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Ford Customer Service to implement MyPriceLink from OEConnection

Wednesday, September 26, 2018 - 07:00
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To modernize delivery of original equipment collision parts pricing, Ford will begin using MyPriceLink, an OEConnection LLC (OEC) patented technology, delivering real-time dynamic collision parts list pricing based on timing and local market conditions.

Using a variety of data attributes to determine the appropriate collision part list price at a specific moment in time, MyPriceLink does away with the static price tapes of the past and aims to give Ford dealers a competitive advantage.

“MyPriceLink will aid in protecting our list prices and how they are used in the marketplace, while also providing fast and effective delivery of the dynamic list pricing for the transaction,” said Jennifer Boyer, Global Collision Business and Strategy Manager, Ford Motor Company. “MyPriceLink is just one tool we are using to help ensure quality repairs, value and availability of original equipment parts for our customers.”

MyPriceLink will be implemented during the 4th quarter 2018.

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