OEM News

  • Atmel(R) Corporation recently announced the availability of a new family of AVR(R) 8-bit microcontrollers dedicated to automotive motor control applications.
  • lan Mulally, president and chief executive officer, Ford Motor Company, is the recipient of the SAE Foundation Manufacturing Leadership Award. The award will be presented to Mulally at the 2008 SAE Foundation Banquet in Detroit, May 22. The Manufactu
  • The Motor & Equipment Manufacturers Association (MEMA) has announced its support for legislation that would provide commercial vehicle purchasers with a tax credit when purchasing vehicles that have certain safety equipment installed.
  • Practically everyone's jaw dropped at the 2006 Yenko Super Car Reunion when Eddie Martin, a dairy farmer from Tipton, California, rolled his fully restored Dusk Blue 1969 ZL-1 engine COPO Camaro out of the trailer, motored up to the Gateway Internati
  • The Specialty Equipment Market Association (SEMA) has reported that the specialty auto parts market has grown to more than $37 billion dollars in annual sales.
  • I love the American entrepreneurial spirit. It's what created the aftermarket in the first place and it's what will keep the aftermarket strong. That and the incompetence of the OEMs. America once ruled the automotive market—until the MBAs, bean
  • Economic headwinds, including rising gas prices, interest rates, and the housing market collapse, have all played a large role in declining light-truck sales across the board in 2007. According to Specialty Equipment Market Association (SEMA) researc
  • Could vehicles in your bays soon be driving in on not just corn but what is left on the field after harvest?
  • Forty years since it introduced electronic fuel injection, Bosch continues to upgrade the technology as it supplies automobile manufacturers and the aftermarket around the world with the most advanced fuel injection systems available. Bosch provides
  • Motor Age: Since gas prices have dropped recently, have you seen more people bring their vehicles in for maintenance? Have you done anything to encourage people to keep up on maintenance?
  • Three companies will be highlighted this spring as part of an Automotive Parts Remanufacturers Association (APRA) clinic. Cole Hersee Co., Boston Auto Electric and Rebuilders Automotive Supply tours are among the highlights of the APRA Electrical Cli
  • Based on incentives from the last month, there might be some new vehicles heading into your bays in the coming years for maintenance. Cars.com has compiled a list of the top cars sold based on incentives and deals the carmakers offer. These vehicles
  • This is the second year for the second-generation Prius. There are major differences between this and the older car, although the basic powertrain is virtually unchanged.
  • AURORA, CANADA (June 6, 2007) - The Detroit News has reported that Magna International Inc., the only auto-parts supplier in the world to fully assemble cars, is moving closer to adding a North American plant to build vehicles on contract, an executi
  • When our VAT40 died at the Ford/Jeep dealer, the shop foreman and service manager opted for what appeared to be a suitable succedaneum. The new tester came off the MAC tool truck for a cash exchange of about $1,700.
  • Cooper Tire and Resilient Technologies have established a joint development agreement to produce a new non-pneumatic prototype military tire for use under hostile battlefield conditions.
  • Continental Tire executives say the company is on the move, noting how just a few years ago the brand was largely unheard-of in the U.S. market ? except for those consumers whose high-end sedans or sports cars came from the factory with its tires. Co
    James E. Guyette
  • Automotive Information Systems Inc., (AIS) a provider of OEM incentive and rebate information, has teamed up with Chrome Systems Inc. to supply rebate and incentive information. This relationship allows Chrome to integrate incentive data with the pro
  • Hyundai Motor America has entered an agreement with WALKAWAY USA, LLC to offer consumers unique financial protection in this uncertain economic environment called the "Hyundai Assurance Program."
  • When approaching treacherous turns at speeds roaring close to 185 mph, even the gutsiest NASCAR drivers grip their steering wheels a little tighter when tires begin to squeal and the rubber starts to burn.