CARSTAR Auto Body Repair Experts, North America’s largest multi-shop operator network (MSO), is expanding its field service operations to serve a growing franchisee base throughout the southwest.
Damien Reyna has joined CARSTAR Auto Body Repair Experts as an Area Director of Operations for the CARSTAR franchisees in Colorado, Arizona, Las Vegas and New Mexico. In his role, Reyna will be responsible for executing the regional business strategy, implementing store improvements and delivering the CARSTAR EDGE Performance programs. Reyna will report directly to Melissa Miller, assistant director of CARSTAR Field Services and Operations.
Reyna brings more than 15 years of experience in the collision repair industry. He recently worked for Platinum Autobody in Illinois as a business development manager. Previously, he worked at CARSTAR Mundelein in multiple positions for 11 years. Reyna is I-CAR Platinum and ASE certified, and is qualified as an I-CAR instructor. He attended the College of Lake County in Northeastern Illinois.
“Damien Reyna is an excellent addition to our operations team,” said David Byers, CEO of CARSTAR Auto Body Repair Experts. “His industry involvement, body shop experience and passion for our business will help drive operational excellence in the markets he supports.”
CARSTAR Auto Body Repair Experts is North America’s largest Multi-Shop Operator Network of independently owned collision repair facilities with more than 410 locations in 32 states and 10 Canadian provinces. CARSTAR delivers national scale, consistently high-quality vehicle repairs, repeatable outcomes and the industry’s highest customer satisfaction ratings; all repairs are backed by a national warranty and service guarantee. For more information visit www.carstar.com.
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