Roberlo to present important new developments at Automechanika Frankfurt

Sept. 6, 2018
Roberlo, which is celebrating its 50th anniversary this year, will be at Automechanika Frankfurt. As in previous years, the company will once again occupy a prime location and will be in stand C13 in Hall 11.1.

Automechanika, for many, Europe’s most important automotive aftermarket trade fair, will once again serve as the meeting point for the sector from September 11th to 15th, in Frankfurt, Germany.

The biennial fair that is held in the Messe Frankfurt convention area will receive more than the 133,000 visitors from 170 countries who attended the event in 2016. That year, 4,843 exhibitors from 76 countries displayed their innovations, products and services; and in 2018, the organizers expect to build on those successful numbers.
Roberlo, which is celebrating its 50th anniversary this year, will be at the event, which is probably the most international and well-known trade fair in the sector. As in previous years, the company will once again occupy a prime location and will be in stand C13 in Hall 11.1. Its central location encourages visitor traffic, because it is close to the pavilion entrance, and it also helps our regular partners to find the stand easily. In this space, Roberlo will put its innovations on display, not only for the refinishing of automobiles, but also for commercial vehicles and the industrial sector. In terms of vehicle refinishing, Roberlo will show off the latest bases in its Dicrom solvent-based tintometric system, along with Crombox, its color chart produced with the paint batches recently manufactured in the Girona central headquarters. Also, in the color area, the brand has prepared a big surprise that will be presented at the event and that will be given a lot of visibility on the stand. The line of complementary products for auto body repair will present the unification of the HS clear coats under the Unix product line. Moreover, Roberlo will exhibit the new Repox epoxy primer, the Robliner polyurethane coating for trailers and pickup trucks, the Robmix paint preparation and application system, and the Robtrim masking tape for molding, among others. For the industrial sector, the company will present the new image of its Disolac color system, as well as the many new developments in the product area, such as the new metallic and pearlescent bases, the PUR-802 fast binder, the SINT 742 synthetic binder, and the Primapur polyurethane basecoats.

At Automechanika, visitors will also discover xLAC, the portable color measurement tool for industry, which provides simplicity and immediacy to color selection.

With all of these actions, the fifty-year-old brand continues to demonstrate its innovative potential and its efforts to cover all of the needs that the industrial and car refinishing sectors may have.

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