Articles by John Shoemaker

Sustainability is the word I like to use when describing to shop owners what they must do to continue doing business in the collision industry. In my explanation, I try to illustrate how a shop owner must adapt to their environment to keep their business operating through future changes.
Just think for a minute about the number of people that will read your damage appraisal. The vehicle owner, of course, along with employees in a collision repair facility, parts vendors, sublet contractors, and if you are in a direct repair program, the insurer.
An unseen concern that most don’t pay attention to is cash flow. Cash flow is generated by sales, and the timeliness of those sales is what keeps a business fluid.
There is a bright future ahead for the industry, especially if shop owners get more involved.
Generally, low touch time creates high cycle time, so I will show you how those two numbers relate to each other.
Monitoring paint material costs can be tricky. Not only are there a lot of variables, but contrary to popular belief the most profitable painter is not always the one that is using less material.
The toughest obstacle to paint/material profitability is reporting products in the wrong category. I encourage shops to separate paint/materials into four categories: Paint, Supplies, Materials and Tools/Equipment.
Maintaining communication and open dialogue can improve the process for all