Yokohama increasing tire prices between 4 and 6 percent

Jan. 1, 2020
Continued record increases in the cost of raw materials and energy have caused Yokohama Tire Corporation to increase prices on its large and extra large bias/radial off-the-road (OTR) tires up to 4 percent, and on its medium-truck and light truck com
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Continued record increases in the cost of raw materials and energy have caused Yokohama Tire Corporation to increase prices on its large and extra large bias/radial off-the-road (OTR) tires up to 4 percent, and on its medium-truck and light truck commercial tires by up to 6 percent, effective Sept. 1.

The announcement was made by Jim MacMaster, Yokohama executive vice president, Business Division, who added there will be in-line adjustments, as well, which will be announced at a later date. Consumer tires will not be affected by the increase.

"We are doing our best to contain costs - through efficient operations and by using the latest manufacturing technologies," says MacMaster. "However, raw materials, energy and transportation costs continue to soar and our pricing, unfortunately, must reflect these record-high costs. We remain committed as always though, in bringing the best products to market with the most competitive prices."

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global producer and distributor of premium tires since 1917. For more information, visit www.ecotreadsetters.com.

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