University of the Aftermarket’s Leadership 2.0 begins second session

Jan. 1, 2020
Leadership 2.0, the University of the Aftermarket’s annual Leadership Development Program, officially began its second session recently at Northwood University’s West Palm Beach, Fla., campus.

Leadership 2.0, the University of the Aftermarket’s annual Leadership Development Program, officially began its second session recently at Northwood University’s West Palm Beach, Fla., campus. Former CARQUEST President and GPI Board Member Art Lottes served as the opening night speaker.

The Leadership 2.0 experience brings together aftermarket professionals from every level of the industry. During the program’s two weeks, participants learn many of the skills needed to lead tomorrow’s motor vehicle aftermarket. Topics include a blend of industry research and market analysis, discussion and debate of new challenges and competitive strategies, individual leadership skills training and presentations by a variety of industry leaders. Session I was held at Northwood University’s Midland, Mich., campus in September 2012.

“Each year I am impressed by the caliber of professionals that attend the Leadership 2.0 program,” said University of the Aftermarket Director Brian Cruickshank. “Because these participants represent every level of the aftermarket–shop owners, distributors and manufacturers–Leadership 2.0 truly becomes a collaborative environment for debate and discussion about a variety of critical aftermarket issues.”

Participants receive 7.0 credits toward completion of their Automotive Aftermarket Professional (AAP) or Master Automotive Aftermarket Professional (MAAP) certifications.

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