Auto Value and Bumper to Bumper Stores' latest “Drive To Daytona” promotion is the largest sweepstakes of its kind in aftermarket history. Each month from September through November 2013, eight qualifying technicians will win an all-inclusive trip for two to a full weekend of racing action at Daytona International Speedway® for the Budweiser SPEEDWEEK® 2014 event and tickets to all three races. Three of the 24 lucky trip winners will receive a key at DAYTONA® that gives them a chance to win a 2014 Corvette Stingray.
Additionally, during the three month promotional period, one Mustang GT will be given away EACH MONTH to qualifying technicians. Plus, each month 50 participating technicians will receive a variety of consumer electronic prizes including 55" LED televisions, iPads®, Digital SLR cameras and Bluetooth sound systems.
The first month's DAYTONA® trip winners are:
Anthony Zarbo, Seeger Toyota - All Car Automotive Warehouse
Ray Turney, Antigo Auto Center - Auto-Wares, Inc.
Charles Keeter, Leimberger's Auto Repair, Inc. - Hahn Automotive Warehouse
Dale Mercer, Spec Performance, Inc. - Lang Distributing
George Yousef, Downtown Shell - Metro
Jeff Slavich, Tires Unlimited-Silicon Valley - National Performance Warehouse
George Ruiz, Yosemite Smog and Electric - Smith Auto Parts
Thomas Maracle, Cindora Auto Sales - Vast-Auto Distribution
“Based on the overwhelming response to our Big Game Sweepstakes last year, we felt like we needed to come back with something at least as big," said Dan Williford, marketing director. “Based on the number of entrants and the response from our customers, we have succeeded in meeting that objective."
For information on how to participate in the “Drive To Daytona” Sweepstakes, contact your participating Auto Value or Bumper to Bumper supplier, or visit www.DriveToDaytona.com.
Subscribe to Motor Age and receive articles like this every month…absolutely free. Click here
