To help technicians around the country, the Car Care Council now has Be Car Care Aware merchandise available through its Web site. National Car Care Month is April. Visitors to the “Industry” section of the Web site will find a virtual store containing items such as long-sleeve denim shirts, short-sleeve “polo” shirts, t-shirts and caps, as well as premium items such as calculators, key chains, travel mugs, balloons, pens, calendars and memo pads. In addition to the merchandise, the Web site features content specific to the industry, including useful information about National Car Care Month, logo downloads, articles, brochures, newsletters and on-hold messages. To help organizations conduct vehicle check-up events, the council has created tools to enhance their efforts, including point-of-sale starter kits, the newly updated “How To” DVD/CD and the one-of-a-kind Car Care Guide. The Car Care Council is the source of information for the “Be Car Care Aware” consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. For a free copy of the council’s Car Care Guide or for more information, visit www.carcare.org. |