Motor Age

Identifix, an industry leader in vehicle diagnostics and repair for more than 25 years, has achieved another milestone: 1,000 dealerships throughout North America now subscribe to Direct-Hit.
Federated Auto Parts, Federated Car Care
Federated Auto Parts is now accepting nominations for Federated Shop of the Year., tire rack has partnered with the White House and the U.S. Department of Transportation (DOT) on its TireWise campaign and corresponding Tire Safety Month.
snap-on diagnostics, vehicle diagnostics, snap-on software
Snap-on announces a new diagnostic calculator feature has been added to its website to help automotive repair technicians and shop owners determine how much profit they could be making by using a Snap-on diagnostic platform.
Autoshop Solutions
Autoshop Solutions, an automotive internet marketing company, introduces an exclusive benefit for the members of the Automotive Service Association of the Midwest (ASA-Midwest). 
BWD, SMP, Standard Motor Products, BWD engine management
Standard Motor Products, Inc. (SMP) announces the addition of 551 new part numbers to its BWD engine management line, covering domestic and import vehicles.
Bosch, Robert Bosch, Bosch brakes
Robert Bosch LLC announces 20 new part number releases for December 2014. The new part numbers include brake pads and rotors, wiper blade sets, new and remanufactured alternators,  and remanufactured starters.
MACS Worldwide
The Mobile Air Conditioning Society (MACS) Worldwide will roll out a new Refrigerant Recovery and Recycling Technician Certification Training Program on Jan. 1, 2015. 
Delphi Product & Service Solutions announces four new Mass Airflow Sensors (MAF) covering more than 500,000 vehicles built from 1995 to 2006, all of which are BMW applications.
Continental Tire, college basketball
Continental Tire announced recently that it has entered a multi-year college basketball partnership with International Management Group (IMG) property schools and Learfield property schools.