CRC Industries to exhibit at Automechanika Chicago

April 9, 2015
Jessi Combs will be at the CRC Industries booth on Sunday, April 26 from 11:30 a.m. to 1 p.m. and will meet with visitors and sign autographs.

CRC Industries Inc., manufacturer of specialty chemicals for automotive technicians and do-it-yourselfers, will exhibit at booth #1702 at Automechanika Chicago April 24 to 26, 2015 at McCormick Place West.

A highlight of CRC's presence at Automechanika Chicago will be the company's partnership with automotive celebrity Jessi Combs. A metal fabricator, TV personality, racing driver and "fastest woman on 4 wheels," Combs is well known in the automotive world and is a popular role model for women in the industry.

She will be at the CRC booth on Sunday, April 26 from 11:30 a.m. to 1 p.m. and will meet with visitors and sign autographs. From 1 to 1:30 p.m. show attendees may see Combs at the Service Repair Demonstration Stage where she will be performing a product demonstration of CRC's "Complete 4-Step Fuel System Service," which covers the following popular products:

•   CRC 1-TANK Power Renew® Complete Fuel System Cleanup;

•   CRC GDI IVD™ Intake Valve Cleaner

•   CRC Mass Air Flow Sensor Cleaner

•   CRC Throttle Body & Air Intake Cleaner

Combs will speak to the audience about how carbon deposits that form in a vehicle's fuel system as we go about our daily driving, can cause problems such as decreased gas mileage, hesitation, loss of power and excessive emissions.  Products in the CRC Complete 4-Step Fuel System Service are designed to clean a vehicle's entire fuel system, restore power and performance and improve fuel economy.

As part of a special show promotion, automotive repair and collision shop owners, technicians and jobbers attending Automechanika will be eligible to win "Free CRC Products for a Year" for a maximum retail value of $3,000. Attendees may enter to win at the CRC booth any time during the show. The winner will be randomly selected and announced by Combs during her appearance at the booth on Sunday, April 26 from 11:30 a.m. to 1 p.m.

"Our marketing partnership with Jessi Combs will enhance CRC's presence at Automechanika," said Dori Ahart, CRC Marketing Manager, Automotive Division. "Not only does her celebrity presence draw show traffic, but her consistent support for our products creates excitement and enthusiasm in our current and prospective customers," Ahart said.

"Working with the CRC team has been truly rewarding." Combs added, "It gives me the opportunity to stand behind a trusted brand that delivers on its promise.  I have been using CRC products for years and rely on them to always perform as expected."

Automechanika Chicago is the largest tradeshow and training event for the automotive aftermarket. It specifically targets automotive service and collision repair shop owners, technicians, distributors, jobbers and other industry professionals. For more information about Automechanika Chicago, visit: www.automechanikachicago.com.

CRC trademarked brands include CRC®, K&W®, Sta-Lube®, and Marykate®.

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