“We are constantly pushing the envelope to keep our customers informed and ahead of the competition,” said Howard Hicks, Micro CEO. “We have a great team with BASF, and ColorSource allows us dedicated Business Development Specialists and Technical Service reps, which gives us an extra edge over our competition.”
The four-generation, family-run distributor recently celebrated its 70th year in business, opening its doors in 1948 as a re-chrome bumper business, followed by expansion into automotive paint. Hicks attributes the long-run success to his Micro-BASF team that works together to constantly improve service to customers. Micro is a second-time winner of the BASF Distributor of the Year award.
The ColorSource Elite Diamond Award was also presented to distributors with three years of consecutive growth:
· A&F Paint & Supply
· Capital Paint & Refinish LLC
· Colortone Automotive Paint
· Southeast PBE
· Motorcar Colors
· James Hess LTD
· West Penn Laco, Inc.
ColorSource is a network of BASF single-line distributors dedicated to offering innovative BASF products backed by the highest levels of customer service. To learn more about joining the winning team and becoming a ColorSource distributor, please contact Shefali Cromer at [email protected].
Micro Auto Paint & Supplies (Micro) won the BASF Automotive Refinish 2017 Distributor of the Year award at the annual ColorSource conference. Approximately 135 single-line distribution partners attended the conference in Scottsdale, AZ.