BASF Canada recently helped its oldest customer in North America, the Quebec automotive repair and paint shop Garage Paul Belanger, celebrate its 60th anniversary at a special dinner hosted in the shop’s honor.
Since opening in 1954, the shop has witnessed many changes in the industry as new trends, technologies and regulations have come and gone. The shop has also seen itself change, experiencing steady growth and expansion over the past six decades in both its square footage and customer base.
But one thing hasn’t changed – since day one the team at Garage Paul Belanger has relied exclusively on automotive paint products and support from BASF Refinish. The shop began with the BASF’s R-M® refinish system, which provides the flexibility body shops need to increase throughput and profitability by reducing material consumption and process times. And now with new regulations in place since 2010, BASF’s Glasurit® 90-Line has been the product of choice.
“Throughout our shop’s history, BASF has proven to always be ahead of the competition in terms of quality, innovation and reliability, just like the team here at Garage Paul Belanger,” said Clermont Belanger, the shop’s owner. “We’ve never had a reason to switch brands thanks to the consistency and service we experience with BASF.”
“60 years is an incredible anniversary in this business and we congratulate the team at Garage Paul Belanger,” said Frank Pacifico, Business Development Manager. “We’re honored to be just a part of the enduring success of the shop and were glad to join in the celebration. We look forward to another 60 years of customer satisfaction and partnership.”
About BASF Automotive Refinish
BASF's Automotive Refinish business makes and markets coatings for the collision repair, commercial fleet and automotive specialty markets. Its paint products are supported by technical training programs, advanced color information systems and business management and planning tools. For more information visit: http://www.basfrefinish.com/
About BASF
At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world’s leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of over €74 billion in 2014 and around 113,000 employees as of the end of the year. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.
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