Hyundai selects OEC for collision parts ordering and fulfillment

OEConnection LLC (OEC), the parts ecommerce technology leader for original equipment manufacturers’ (OEM) distribution networks, announced that Hyundai Motor America has added CollisionLink to its Hyundai Go Genuine Collision Conquest program.  The CollisionLink parts ordering and fulfillment solution will allow Hyundai’s network of dealers to access competitive pricing on eligible OE parts and expand their market penetration in the U.S.  By the end of the first quarter, 2017, Hyundai dealers will have access to the Hyundai Go Genuine Collision Conquest program via CollisionLink. “We are excited to bring Hyundai on board and to assist with the Hyundai Go Genuine Collision Conquest program,” said Bill Lopez, OEC Vice President & General Manager, Collision.  “With our CollisionLink solution, Hyundai dealers can compete more effectively and increase their OE part sales while also improving order processing efficiency and customer satisfaction.” Hyundai represents the twenty-second automotive dealer network in North America to use CollisionLink to facilitate their parts marketing program.  With the addition of Hyundai, 99% of all consumer vehicles on the road in the U.S. are now supported by CollisionLink, and OEM parts marketing programs managed through CollisionLink now cover 3 out of every 4 U.S. consumer vehicles on the road. “CollisionLink is the missing puzzle piece.  It will give us more complete coverage in the market,” said Frank Ferrara, Executive Vice President, Customer Satisfaction, Hyundai Motor America.  “It will allow our dealers to offer their customers more competitive pricing and sell more Hyundai OE parts.”