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PartsTrader CEO sends open letter to industry

Tuesday, June 19, 2012 - 19:10
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Rob Cooper, the chief executive officer of PartsTrader, the web-based parts sourcing and ordering platform that is being used by State Farm in its pilot parts-bidding program, sent an open letter to the collision industry on June 18. He said much of the negative public commentary about the program was based on inaccurate information, which he wanted to clarify.

Here is his letter without any editing:


June 18, 2012

Dear Industry Colleagues:

As you know, PartsTrader is a new parts sourcing, quoting and ordering system currently being piloted in several markets throughout the United States. We have been in discussions with repairers and suppliers throughout the country for two years regarding the inefficiencies of the parts procurement process. This effort has included working groups and hands-on usability testing with both repairers and suppliers. We are continually enhancing the product based on the feedback from this collaborative process, as well as from the four markets where the platform is currently being piloted.

There has been a great deal of public commentary on this initiative, and much of it has been negative. Unfortunately, much of the commentary has been based on inaccurate information. We are working to rectify this through ongoing industry communications and product education to all constituent groups. This is one of the reasons we have recently launched our new web site at, and why I am writing this open letter to the industry. If you have not already done so, you may want to review the Repairer FAQ's and Supplier FAQ's that we have posted on our website.

PartsTrader's primary objective is to provide a platform that positions repairers at the center of the parts procurement process.

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