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LORD helps raise $6,000 for CREF at NACE Automechanika

Friday, August 25, 2017 - 06:00
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LORD Corporation – maker of FusorÒ Aftermarket Repair Adhesives, the leading metal and plastic bonding solution for the automotive collision repair market – helped the Collision Repair Education Foundation (CREF) raise $6,000 at the sold-out 16th Annual Helicopter Golf Ball Drop during NACE Automechanika Chicago 2017.
 
Held at the Harborside International Golf Center in Chicago in conjunction with NACE Automechanika Chicago 2017, the Helicopter Golf Ball Drop assists the CREF in its efforts to support high school and college collision school programs, instructors and students. The funds raised help the foundation support nearly 1,000 high school and college programs combined.
 
All 1,200 available golf balls were sold at $10 each, giving participants the chance to win the $6,000 prize – 50 percent of the total sales. The winner was determined based on a numbered ball landing closest to a pre-determined hole on the golf course when dropped from a helicopter. Having purchased four golf balls, Debra Kelleher, an I-CAR employee, was the event’s big winner.
 
“We are thrilled that this year sold out,” says Brandon Eckenrode, director of development for CREF. “The most we have sold in previous years was 400 balls. It is fantastic to have such support of education for the collision repair industry.”
 
The net funds raised from the CREF Helicopter Golf Ball Drop has increased from $19,000 in 2008 to nearly $110,000 to $120,000 annually. The CREF overall has significantly increased the amount of money it has raised from $300,000 in 2009 to more than $60 million, including in-kind and monetary donations.
 
LORD has sponsored the CREF Golf Fundraiser for five years and participates in the CREF’s Gift-in-Kind program with donations of products, equipment and training to collision repair schools, students and instructor to support the foundation’s education effort.
 
“We are pleased to be part of such an important event that raises funds to support collision repair industry education for students, instructors, and technical programs,” says Julie Miller, Global Business Manager for Aftermarket, LORD Corporation. “The great participation in the CREF Helicopter Golf Ball Drop – the fact that all available balls were sold – is significant. It shows the importance the industry places on ensuring the instructors of today have the resources they need to educate their students so there are properly-trained, top-notch employees for the future.”
 
LORD also shared its expertise at NACE Automechanika Chicago 2017 with a course on “Bonding & Structural Bonding,” training which provided a high-level review of adhesives, their evolution, technologies available, proper use and safety tips. Additionally, LORD presented the details of its new distribution partnership with the Saint-Gobain Refinish Solutions Group (RSG).

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